Category Archives: IT Story

iOS + Android = 92% of Smartphones

Strategy Analytics estimates that 92% of global smartphone shipments in 2012 Q4 were iOS or Android.

  • Android share : 51%(2011) -> 70%(2012)
  • iOS share : 23.6%(2011) -> 22%(2012)

iOS’ market share has declined slightly, but the number of shipment units is grown.

  • Android shipments : 80.6 million(2011) -> 152.1 million(2012)
  • iOS shipments : 37 million(2011) -> 47.8 million(2012)

It seems like the duopoly of iOS + Android is getting stronger.

Android + iOS Grabbed 92% Of Global Smartphone Shipments In Q4 2012 — Android “Undisputed Volume Leader”, Says Analyst

The worldwide smartphone industry has effectively become a duopoly as consumer demand has polarized around mass-market Android models and premium Apple designs

However, many challengers including Microsoft, RIM, Firefox, Ubuntu are preparing for the new smartphone OS war, and it would be interesting to see how it goes.

Android Is Popular Because It’s Cheap, Not Because It’s Good

Android Is Popular Because It’s Cheap, Not Because It’s Good

The last study conducted by the Pew Research Center’s Internet & American Life Project shows that Android is the chosen smartphone of people without money. Among respondents, 22-percent of those with annual incomes below $30,000 were Android owners, as opposed to just 12 percent for iPhone. With those towards the lower-middle class, the trend holds: Android owns 23-percent of incomes up to $50,000, with iPhones at 18. The data makes it clear: the less money you have, the more likely you are to opt for an Android phone over something more expensive.

Android is for carriers and phone makers, not to provide the best experience for customers.